Our Work

Marketing gets visitors to your site. Fresh content keeps them there. Content marketing is gaining ground because it makes great sense: Once customers and prospects are on your site, you want them to stay a while. That means content – blogs, videos, podcasts — that educates. Informs. Entertains.

Content marketing is sensible, yes. Filled with opportunity, absolutely. And definitely not for every company. It requires knowing what matters to customers and creating content that keeps them coming back.

That’s where I come in, with ideas, research, analysis and narratives. Talk to me today about creating targeted, sharp copy for your content marketing plans.

Creating thought leadership is good. Being a thought leader is better. Truth is, creating conversation about products and services is the essence of any company’s business. No buzz, no revenues. Making it compelling and intelligent, however, takes a mash-up of styles.

Smart B2B sales and marketing collateral has to inform and engage prospects about complex products and services. It’s got to be clear and persuasive and advance sales strategies. And to be memorable, it needs the brevity of social media and the flair of ad copy.

Find the power in your story. Let’s work together to create messaging that resonates with prospects and customers and complements your sales and marketing strategies.

Truth is, creating conversation about products and services is the essence of any company’s business. No buzz? No revenue. 

Smart B2B sales and marketing collateral has to inform and engage prospects about complex products and services. It’s got to be clear and persuasive and advance sales strategies. And to be memorable, it needs the brevity of social media and the flair of ad copy.

Find the power in your story. Let’s work together to create messaging that resonates with prospects and customers and complements your sales and marketing strategies.